Use H1 and H2 tags with your main and secondary keywords. Most SE's give a lot of weight to words that are wrapped in these tags. Each page on your web site should have one or two targeted keywords at the beginning of the page. Just add keyword to the main keyword and the same for your secondary keyword replacing h1 with h2 and deleting the spaces.

Web Design and Development - Without a website, none of these SEO strategies will be worth anything! The trick is to develop a website that is search engine optimized right from the beginning.

Although having external links to your website can improve your search engine rankings; however do not over do it. Some web masters go to the extent of having unrelated sites link to the websites. This can lower your website's rankings too. If you need to have external links, you have to strategize and get links from related sites. For example, if your site is about sailing boats, make sure you have links from related sites such as boat repair instead of unrelated sites such as dog training.

Create an easy to follow design with a standard homepage, easily viewable links and a site index. This way, people and search engines can find their way around easily and so can people.

By adding news to your website, you will be adding extra content, and the search engines will visit your site more often. What sort of news, or other regular additional content could you provide your SEO company with? What about a blog, or focusing on a department or member of staff in your company? What about a product of the week, or a branch of your company?

SEO news Do not overlook the search engine guidelines. It is amazing how many people ignore the guidelines put out there, for free, by the folks at the major search engines. These guides tell you what to do or not do for your page to be ranked by their engine. Don't ignore this free advice!

You can do SEO in a number of ways. I have highlighted few SEO tips that can help you get loads of web traffic for your website. Reading these tips will help you avoid the most common mistakes that most of the others marketers have made.

Your content must stay on topic and on target for that page's focus. It also must contain content that is long enough, and with enough of a message to either convince the reader of what you want or to go further toward that goal. If you do that, utilizing the right keyphrases, you will plant the 2nd SEO Cornerstone you need.